Sarah Jessica Parker is heading to Lifetime for her next unscripted project.
According to The Hollywood Reporter, actress Sarah Jessica Parker is set to executive produce a brand new unscripted series tentatively titled Swipe Swap for Lifetime.
The forthcoming series is a dating show that’ll find singles trading lifestyles in an effort to potentially find their perfect match.
As part of the switch, they’ll live in each other’s homes, experience each other’s favorite places in and around their respective cities, and even spend time with one another’s friends and family.
There’s no denying that unscripted dating series are definitely having a moment right now. In addition to the ongoing popularity of mainstays like ABC’s The Bachelor, we’ve also seen streaming platforms like Netflix getting into the game with shows like Love Is Blind and Dating Around.
As for Lifetime, the network is no stranger to unscripted series of the romantic variety. In fact, the network’s newest season of Married at First Sight is set to premiere later on this month on July 15.
With that in mind, the concept for Swipe Swap is definitely an interesting one— and certainly feeds into the idea that perhaps those who are looking just might not be looking in the right places.
As for Sarah Jessica Parker, the Sex and the City vet is no stranger to unscripted series. In the past, she’s also served as a producer on Bravo’s 2010 series, Work of Art.
Currently, there’s no word yet on when we can expect Swipe Swap to debut via Lifetime.