Don’t go looking for Dreamworks films on HBO in the future. Instead, you’ll find them streaming on Netflix.
A new deal between the studio and instant streaming service was inked yesterday.
The New York Times reports:
The Netflix accord, which analysts estimate is worth $30 million per picture to DreamWorks over an unspecified period of years, is billed by the companies as the first time a major Hollywood supplier has chosen Web streaming over pay television.
It is also a bet by Jeffrey Katzenberg, the animation studio’s chief executive, that consumers in the near future will not distinguish between the two. “We are really starting to see a long-term road map of where the industry is headed,” Mr. Katzenberg said in an interview. “This is a game-changing deal.”
Ted Sarandos, Netflix’s chief content officer, added: “You’re seeing power moving back into the hands of content creators. When a company like DreamWorks ends a long-running pay TV deal — when a new buyer in the space steps up — that’s a really interesting landscape shift.”
While it’s good news for Netflix, the availability of Dreamworks’ films is certainly not one of the biggest selling points for consumers.
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