Harry Potter continues to be the gift that keeps on giving for book publishers. Bloomsbury is thanking Potter amongst other books for strong books sales.
Interestingly, The Guardian article seems to only be highlighting the eBook numbers even though Potter is not available in that format yet.
Bloomsbury Publishing has reported a bumper Christmas with sales of ebooks up 38%, thanks to bestsellers such as Heston at Home and the Harry Potter box set.
Bloomsbury said it had a “strong” fourth quarter to 31 December with ebook sales up 38% year-on-year, as the publisher benefited from the estimated 1.3m e-readers sold in the UK over Christmas.
Amazon has said that Christmas Day was the largest ever for downloads for its Kindle eBook reader.
Bloomsbury said that “major bestsellers” during the period included River Cottage Veg Everyday!, by Hugh Fearnley-Whittingstall and Stephen Kelman’s Pigeon English.
We imagine Potter continuing to help publishers and bookstores alike as new generations discover the series.