YouTube is jumping into the live streaming TV wars with YouTube TV.

Launching this spring, YouTube TV offers customers about 40 channels for $35 per month. Up to six users can have access, each with personalized recommendations, and access to a cloud DVR with no storage limits (letting you “record” shows live and watch them later from anywhere). Subscriptions include access to YouTube Red Originals, their collection of original series.

Channel wise, YouTube TV gives you access to ABC, CBS, FOX, NBC, ESPN, and lots of others. Here’s the lineup:

YouTube TV will soon launch in the “largest U.S. markets” before expanding. As with other services, YouTube TV will have advertisements in the normal commercial breaks.

The new service will compete with AT&T’s Direct TV Now (starting at 60 channels for $35/month), Sling TV (starting at 30 channels for $20 per month), and an upcoming service from Hulu, which is also expected to launch in the spring.

Hulu’s service will reportedly include a similar cloud DVR — something Sling TV and Direct TV Now lack — but Hulu’s may cost extra. The virtual DVR is a desirable component, otherwise you’re forced to watch your shows live (or watch later on another service, like Hulu).

The live streaming TV wars have been heating up over the past year thanks to the appealing idea of ridding yourself of a costly traditional cable TV package.

When Direct TV Now launched, they offered a nice introductory offer that let you lock in 100 channels for $35 months, plus a free Apple TV. There’s no word yet on any potential special offers from YouTube.

Will you give YouTube TV a try?

Or are you using another streaming TV service? Or none of the above?

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