Amazon teases a Kindle-related ‘Harry Potter’ announcement (updated)

This article was written by a Hypable visitor! Learn more and write your own right here.

8:40 pm EDT, May 9, 2012

A very vigilant eye at PaidContent found a banner and owl on Amazon’s Kindle page with the wording, “Wizardry is on the way.”

UPDATE: Hypable reader Jed noticed something that reveals what this is all about!

It seems that it is teasing an upcoming announcement related to Kindle, which could suggest something Pottermore-related. It is very mysterious and vague, but what could it mean?

Here’s analysis from the PaidContent article that found the banner:

When I asked Amazon about this, a spokeswoman told me, “We’ll have to ask you to stay tuned for an upcoming announcement.” The company declined to comment on timing.

The banner, on the Kindle home page, is in the Harry Potter font and isn’t clickable.

The announcement surely makes us wonder, but hopefully we will learn very soon what the banner is all about.

Editor’s note: We suspect this means that Harry Potter e-books will be available on Amazon.com. Presently, Kindle owners who want to purchase the books are sent from Amazon’s site to the Pottermore Shop. After this announcement, you may be able to purchase the books directly on Amazon’s site or your Kindle.

The News

‘American Horror Story’ season 7 title revealed at 2017 SDCC

After months of speculation the title is finally here. Talks of an ‘election’ theme, a photo of woman covered in bees, and obscure clues scattered across Ryan Murphy’s social media have all lead up to the big reveal. The official theme of American Horror Story season 7 is…

The Podcasts

Hype is our flagship podcast talking all things fandom

Episode #153 – Token Females

Hype Podcast tackles some of the week’s biggest news stories including the Female Doctor, the Wrinkle in Time trailer, everything from D23 and the season premiere of Game of Thrones!

July 18, 2017
The Reviews