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Hypable

PBS has confirmed that Sherlock series 3 will premiere in the United States in 2014, meaning the United Kingdom will get the show before Americans.

The network confirmed the news while announcing that Sherlock series 3 will host its first ever panel at San Diego Comic-Con with the show’s creators who also promise “surprises” at the event.

News of Sherlock series 3′s air date arriving months after it is to premiere in the United Kingdom will come as bad news to fans who were hoping to watch the show on television the same day as their British friends do. In the age of social media, it’s become harder for networks to get away with airing programs in completely different months depending on where you live because it’s hard for viewers to avoid spoilers.

As they did with Downton Abbey, Sherlock fans will have to turn to the magic of the internet to find ways to watch the show the same day it airs in the United Kingdom. Otherwise, our Tumblr dashboards will be filled with GIFs revealing to us how Sherlock survived the fall. And that’s just the start of the plot twists this season.

Benedict Cumberbatch revealed earlier this year that he was pushing for the show to air in the U.S. and U.K. simultaneously, but even the perfect looks and skills the actor possesses were seemingly not enough to convince PBS to make the right decision.

An exact air date for Sherlock series 3 has not been set, but perhaps Moffat will reveal it at San Diego Comic-Con in roughly two weeks. The U.K. will likely see it towards the end of this year. We’ll keep you updated!

  • Amy

    This is ridiculous! If the show is popular enough to have a panel at CC then it is popular enough to air in the US at the same time it airs in the UK. I usually never watch illegal downloads/streaming but there is no way I’m having this spoiled for me.

    • anon

      Then stay off tumblr for a while. Really, it’s possible I swear.

      • Amy

        I tried that with Downton Abby and it didn’t work. There are spoilers other places than Tumblr. I can’t avoid all social media for months, it’s just not practical.

        • anon

          That is true. (I know first hand from Game of Thrones) But I still hate that fans who are opposed to illegal streaming have to do this. Hopefully, the network execs will realize this hurts them and change the premiere date.

      • Kristen Wilhoit

        I also tried this with Downton Abbey and unfortunately came across the BIG spoilers right here on Hypable in a spoiler free thread.

  • Gahh..

    Worst. News. Ever.
    I hate pirating, especially since I really WANT to support this awesome show.

    • pozickauver.com

      Yes awensome..

  • ElfMaidenArcherofRivendell

    Steaming, downloading and making our computers think we’re in the UK. Here we go! :(

    • Theo WolF

      Well, make the BBC’s computers think you’re connection is in the UK, anyway

      • ElfMaidenArcherofRivendell

        I’ve made my computer think I was in the UK in the past for other BBC shows, already.

        • Sarah

          How do you do that? That would be SO helpful in the future! Thanks in advance! :)

          • ElfMaidenArcherofRivendell

            Expat Shield. Look it up.

          • Guest

            Hide my ass – really that what it’s called. I used it to watch the Olympics and Downton

  • SherlockUSA

    UGH!!!!!!! WHY?

  • http://narglesandstuff.tumblr.com/ anya

    When will PBS get it together? They have two very popular shows on their hands, and when they make decisions like this, they are just asking for their shows to be pirated.

  • Samantha

    I am devastated. I can’t even come up with a reason that this is a good business/marketing decision.

  • RussellTurner

    …and PBS is all always begging for money.

  • the anti pirate

    “Sherlock fans will have to turn to the magic of the internet to find ways to watch the show the same day it airs in the United Kingdom.Otherwise, our Tumblr dashboards will be filled with GIFs revealing to us how Sherlock survived the fall.”

    So basically, hypable is encouraging people to pirate shows. It’s true that going on tumblr (without tumblr savior) will probably cause you to see spoilers. But instead of implying that fans should illegally watch to not be left out, you could have suggested that they stay off tumblr, use tumblr savior etc.

    Andrew, I expect from you guys.

    • the anti pirate

      * expect better

      • Dana Alley

        No I believe they want us to turn to the “Magic of the internet” – which clearly means “Download it to our brains”.

  • http://tyrionical.tumblr.com/ Kyle

    I’m starting to hate PBS with a white-hot passion now.

    • Sprotte

      Don’t start hating them. They might choose not show it anymore. Why not write an open letter to PBS? A petition could work. Why should Doctor Who be shown on the same day yet Sherlock isn’t? Both are BBC productions, so why give one the ok while the other not?

      • Lindsey

        Doctor Who isn’t shown on PBS though, it’s on BBC America in the US so that really has nothing to do with it.

        • Juan Pedia

          To clarify, Doctor Who is shown on PBS, but BBC America broadcasts new episodes first.

          • Lindsey

            Oh I didnt know that. I don’t think I’ve ever seen it aired on my PBS station (in NJ) unless it’s in the middle of the night or something

          • Juan Pedia

            Every area’s different, but it’s often shown at 10 or 11pm on Saturday nights in my area.

          • Guest

            Doctor Who isn’t shown in my area on PBS instead it’s shown on SPACE. Different areas different show places.
            I was just saying that it shouldn’t be hated. Doctor Who and Sherlock are BBC, whereas Downton Abbey is itv. The companies perhaps made different deals. Perhaps that’s the issue?

  • Lauren

    What about Australia?!?!?! We are the leftover country….

    • Maria Wang

      what about Canada? Canada loves Sherlock too!

  • http://www.hypable.com/author/lauracristiano/ LauraBC

    What’s so ironic about this is that at a Sherlock panel in NYC last year they opened the discussion with “who has seen the show already” Literally the entire audience of over 500 raised their hands, and the PBS monitor laughed along with them.

    Obviously they didn’t get their content on PBS, nor do I expect they ever visited the channel when the show did air there. So how is it that PBS thinks it is monetizing Sherlock to the best of its ability? If you’re asking for money and I’m not watching how is it helping?

    Whereas I don’t like pirating, I do want to support shows via legal DVD purchase and watching in a reasonable amount of time. When Torchwood aired it’s last two seasons in one case it was a week ahead of US and in the other it behind a week for the UK. A week wasn’t too bad to avoid spoilers, but months can be insane. In the early days of the Dr. Who reboot era there were month long gaps in transmissions where I was spoiled with GIF and banners in siggies countless times. It’s even harder now with Twitter and Tumblr, PBS is behind the times on this.

    • http://marcperrot.com/ Marc Perrot

      It makes absolutely no sense to me. PBS is clearly hard-up for cash, so I’d imagine they’d want to make as much off it as possible, not push the fans of the series to torrent it instead of watching it on their network. Same goes for Downton Abbey. Mindboggling.

  • Max

    hooray for my stuck-up country (Slovenia) who usually airs no shows at all or around 3 years late, but has always aired BBC’s Sherlock a day after the UK premiere!

  • http://jimmypautz.com Jimmy Pautz

    How does PBS make money on people watching it anyway? There aren’t any commercials… Or are they just hoping the people who like watching it will donate money?

    • http://ravenclaw1991.tumblr.com/ ravenclaw1991

      The government gives money to PBS. Its part of the national budget. They had a whole thing about cutting funds for the channel not too long ago. I’d guess the less people that watch the channel, the less money they would get.

  • GN

    (pushes PBS off Reichenbach Falls)

  • Lindsey

    Do we know whether it was PBS’s decision? It could have been that the BBC didn’t give PBS the rights to air it at the same time. Doctor Who airs the same in the UK and the US because it airs on BBC America so that’s an entirely different story (for those bringing that up).

    • http://www.hypable.com/author/lauracristiano/ LauraBC

      In the past PBS has stated it was their decision. Here’s what they had to say regarding Downton.

      “At the end of the day, I want to make sure that we’re putting the series in a place where the most people can find it and that people will have an opportunity to enjoy it and be part of a larger experience,” she said. “And I don’t know whether that means jamming it in the fall at the same time that every other broadcaster is running their stuff really serves the series or, frankly, the viewers well.”

      “I think a little bit about the Olympics. We knew what the outcomes were, but we were still watching them every night,” Kerger said, also noting Downton’s high streaming numbers that see viewers binge-watch online and then tune in during primetime. “People like to feel that they’re participating in something all together. And Downton has played into that very well.”

  • vanessa

    GRR!! It premieres in the UK in late November so that means will most likely have to wait next year :( I have done my waiting! this is not cool!

    • Elphaba Thropp

      I DID MY WAITING. TWO YEARS OF IT. IN AZKABAN.

  • http://ravenclaw1991.tumblr.com/ ravenclaw1991

    Does anyone actually watch PBS anyway? It would be much better if BBC America just aired Sherlock. It is a BBC show after all.. I’m sure we’d get it much sooner in the US if it were done that way. Same as Merlin. That was a BBC show, why would they air that on Syfy? BBC America would’ve been a better choice because maybe then fans would’ve have to wait for it. I’m sure shows would probably air the same day as in the UK like Doctor Who or at least a week later.

    Hell, I don’t see why they wouldn’t air Downton Abbey on BBCA as well even though it comes on ITV in the UK. I mean, The Inbetweeners came on E4 in the UK but it was aired on BBCA. You’d imagine they’d be all for that because they would certainly get a lot more viewers on another channel as opposed to PBS.

    • Lindsey

      I think Syfy was a good choice for Merlin (besides the fact that Syfy screwed up and pushed back the last few episodes which was a mistake on their part). Syfy comes with basic cable so more people would be able to watch it on that channel. Also could have sworn Merlin aired on BBCA at one point but maybe I’m remembering wrong. Cause I know BBCA and Syfy both showed eps of Primeval (though Syfy only showed some of season 1).

      The only reason I like PBS is that there are no commercials. I think a lot of the problem with PBS is that they don’t get enough funding so they really can’t compete with other networks that well.

      • Sarita

        Most american’s don’t get BBC America on their local cable stations. Plus PBS is a local channel, like NBC, CBS and ABC. So they are available to most people with a TV for free.

    • http://www.hypable.com/author/lauracristiano/ LauraBC

      For an extra bit of hilarity, BBC America bought Broadchurch from ITV and it airs here in August.

      • http://ravenclaw1991.tumblr.com/ ravenclaw1991

        I totally forgot about Broadchurch! I’m definitely watching that when it airs!

  • Trent Taylor

    Hey. Give us reasonable options for watching shows and we won’t pirate stuff. Get with the times companies. I never have to pirate Doctor Who. I didn’t need to pirate Sherlock, though I didn’t get on until it was on Netflix. I don’t want to have to resort to piracy so I can talk about Sherlock Season 3 with my british friends. I would pay for this show. Just give me a practical option.

    • Lucy Hopko

      The problem is, there is no reasonable option…

      • RoseRed

        They could make it available for purchase the next day online, I would wait til the next morning to buy it and watch it, that sounds reasonable.

        • Trent Taylor

          This is what I hope happens. It’s not ideal, but it’s livable as far as avoiding spoilers goes.

  • http://xyue-mayx.deviantart.com/ Dreamer

    I don’t like pirating but this is bs! What harm is there in airing it at the same time (roughly) as UK? None. They only harm themselves.

  • Liz Martin

    That’s a great title wish it could have been on BBC America

    • http://www.hypable.com/author/lauracristiano/ LauraBC

      It may, I hope, be there eventually. It’s all down to the revenue stream. Initially Dr. Who aired on the Sci-fi network here not BBC America. I think it was with Martha Jones (if not Donna Noble) that the change to BBC America happened.

      • Juan Pedia

        “Journey’s End” was the last episode to air on Sci-Fi. “The Next Doctor” marked BBC America’s first time broadcasting a Doctor Who episode that Sci-Fi hadn’t already aired.

        • http://www.hypable.com/author/lauracristiano/ LauraBC

          Thanks! I knew it was somewhere in there but couldn’t remember

  • Winkyxx

    Boo you whore. (PBS)

  • Shaft Almasy

    This makes me laugh with all the US fans getting butthurt over a show made in the UK by the BBC which British people fund through their TAXES, there is no choice on whether or not to pay this isn’t HBO you can get taken to court and fined for not paying your TV licence so I don’t know maybe think about that when talking about how you deserve to get a BBC simulcasted in the US.

    • http://www.hypable.com/author/lauracristiano/ LauraBC

      We are arguing because PBS bought the US air rights from the BBC. And PBS, somewhat like the BBC, receives government money that comes from our US tax dollars as well as donations. They do not have commercials. So, since they literally ask the American public for support on a regular basis, this isn’t serving them well.

      Waiting a week on a very popular show, not a big deal, but months is an issue. For example, Upstairs Downstairs airs here later but it’s not mega popular so the spoilers are easy to avoid. The BBC didn’t put a restriction on PBS that said air it months later than the UK, that was a PBS decision.

      Also, FYI, HBO is a paid service it’s not on free TV.

      • Shaft Almasy

        That was my point about HBO, it is a paid service you can choose whether or not to subscribe while the BBC is not it is a tax sorry I wasn’t clear enough. Plus I would argue PBS is very little like BBC as the BBC is HUGE and more akin to Fox or NBC at least here in the UK.

        • http://www.hypable.com/author/lauracristiano/ LauraBC

          I agree, if you were to do a per capita size comparison I would believe BBC is bigger. However, size aside it’s still funded off my tax dollars and off of publicly solicited donations.

    • Theo WolF

      Unless you’re asserting that the BBC is donating to PBS, then Americans who are wanting to watching it, sans the magic of the internet, are actually paying to see it. Oddly, they’d prefer to not wait three months or so.

  • - Kent

    They have not only irritated me… Now they have invoked ‘the wrath of Khan’. Very, very bad idea.

  • 5Celcious

    Hey, um, where the heck do us Canadians watch it? Or even the rest of the world? (besides the internet of course, I was trying to look for a legal way to watch it first)

    • Tennis4Life

      I believe it airs on Showcase… but I don’t know if it airs many months later or not. I don’t understand how we can get Doctor Who on the day-of airing, but not Sherlock. Canada’s just as bad as the States when it comes to torturing the fans. :(

    • ElfMaidenArcherofRivendell

      BBC Canada, I believe.

  • ghdgirl

    I get a sense that Benedict wished HBO had got the rights to Sherlock. He seemed miffed at the lack of pr money to advertise the series in the US (no billboards etc). if it had gone on HBO there would have been more banging of drums. PBS is cheap as chips. It was a mistake by the BBC to do a deal with PBS. Any money PBS has seems to go on Downton PR. Even at Emmy voting time you see loads of adverts for Downton on the Deadline site which PBS must be paying for but not 1 for Sherlock

  • BritishBBC

    Biased opinion much? The article states that PBS haven’t been able to make the ‘right’ decision … It’s a British show, with British actors, filmed in Britain and funded by the British and the UK. Damn right we should get this show before everyone else. America and other countries all get to have their shows before we do, let us have ours.

    • http://ravenclaw1991.tumblr.com/ ravenclaw1991

      Um, no one is saying the US or any other country should get it before the UK does. The point is that we have to wait months before we get it. A week or two wouldn’t be that annoying, but MONTHS. That’s torture.. No need to get your knickers in a twist.

  • Lauren D

    what is the benefit to PBS putting off airing the show for such a prolonged period of time?

  • Jessica

    I imagine that, like they claimed with Downton, they don’t want to air these episodes against the other broadcast networks’ new stuff so they decided to air them later in order to avoid some competition…? I have to wonder also if PBS is playing to an older, less tech-savvy audience who aren’t likely to pirate anything or be on Twitter or Tumblr, and who might not know or care that the show will be airing months earlier in the UK.

    • Jolene

      Well, I’m 50, so I guess I’m one of those “older” audience members, but I DO know and I DO care. And I’ll be letting PBS know what I think of their decision (but I don’t expect THEY will care). No festival donation for them this year.

  • Glaciusx

    Bitches.

  • Ivi

    Live in Australia so won’t have a choice but to download it anyway, which I don’t really want to do.

  • J

    Quit complaining

    THIS IS HOW IT FEELS FOR THE UK MOST OF THE TIME!

  • PrisonerZero

    This person:

    http://www.dailymotion.com/moffatholmes

    will hopefully post the episode by the time it premires

  • Garrett Pletcher

    And yet they don’t want us to pirate…

  • HBT

    LOL Andrew “Benedict Cumberbatch revealed earlier this year that he was pushing for the show to air in the U.S. and U.K. simultaneously,
    *but even the perfect looks and skills the actor possesses* were
    seemingly not enough to convince PBS to make the right decision.”

  • Darbear

    Does this also apply to Canada? (it better not…)

    • Tennis4Life

      Sorry to burst your bubble, and it pains me to say it, but it does. :(

  • Roxy

    I…have no sympathy. Yeah I really don’t. There is very little reason why Sherlock should be aired simultaneously. I wanted Teen Wolf to be aired simultaneously over here in the uk, and I don’t see why not. Pretty sure one of Charmed’s season’s got it, and Supernatural seems to get it when living has it, but Teen Wolf? We don’t even have an air date. Glee, I usually know the plot weeks in advance of being able to see the show on my regularly recorded time.
    So if it sucks for you that you have to wait, and maybe risk spoilers, well…go find someone else to cry to.

  • frezb

    Yeah, I don’t even get this show where I live. Even with paid cable subscriptions more popular shows on average takes about 6 months after it airs in the US. Yeah I am trying not to pirate shows but I am not about to hide under a rock for the next 6-8 months just to avoid spoilers.

  • daisyduck

    This happens in the Uk all the time. It’s unacceptable in this day and age, no matter what the country, especially, as Andrew points out, because social media is global and makes spoilers inevitable. Companies really need to think about more global simultaneous air dates as far as possible. They are their own worst enemies when it comes to pirating.

    Another example is that True Blood airs in the UK on a minority satellite channel several months after the US air date (good luck avoiding spoilers. It’s virtually impossible.) If you don’t have satellite or cable, you have to wait a full year to see it. By that time, you know everything that is going to happen and are already trying avoid spoilers for the next season which will now be airing in the US. Ridiculous.

  • whyyy

    COME ONNNN.

  • Meghan

    Literally swore out loud to myself when I read the headline.

  • asdfjkl;

    just download it.
    the world has evolved the last few years.
    if there’s anyone that still hasn’t seen them by the time they air in America, they’re a sucker.

  • Rachel

    Moffat and Cumberbatch both confirmed that the show is going to air in the US and the UK at the same time.

  • LegendofKorra

    It has always been like this you know. When a television show is first created in a country, it will be aired in THAT country. And if viewers like it, they will spread the television series to other countries as well. Even if it is the third season, the show will be aired its home country first. And seriously, the UK will get season three only 2-3 months before they air it in the US

  • kitty

    Of course the UK should get it first; it’s a British show!

  • zuz

    Yeah, USA, just for once you’ll know what it feels like not to be the center of the universe. Where I live, it’s piracy or nothing. And you DARE complain about a little delay… I think it’s a right decision.

  • Woof

    People can watch BBC One by using this site and app called FilmOn… Just a suggestion :) I’ve used it countless times.

  • Beck

    It is like they want people to do illegal things… I also do not want to resort to piracy but it is that or not being online for weeks and that is just not going to happen.

  • Debbie Sneddon

    This is bad news, just gotta stay away from spoilers I suppose until 2014, Thanks Benedict for trying to get it aired at the same time though!

  • Alex Jackson

    Ben tried. I think that’s all we can ask of him after the point (being acting).

  • Lia

    Don’t get the big deal, I watch the show online and buy the DVDs as soon as they are released.

  • Andrew Jamison

    What I want to know is why are they using PBS instead of BBC America to air it ? It seems to me if they went with BBC America that they would have more pull as to the date it aired.

    • LogicalLeopard

      Probably because more people have PBS. It’s a free, public channel that anyone with a pair of rabbit ears can pull in.

  • Mask

    Check out Peaky Blinders, my favourite UK tv series at the moment

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