Hasbro has joined forces with the boys of One Direction to produce a line of toys and games related to the boy band.
According to MusicWeek, the deal will include fashion dolls and figurines of each member of the band to be sold globally this coming fall, except for in the U.K. and Ireland.
“In the short time since the group’s debut, One Direction has captured the hearts of many young fans across the world,” said John Frascotti, chief marketing officer, Hasbro, Inc, in a statement.
“We are excited about the opportunity to provide One Direction’s very enthusiastic international fan base with a diverse product line that captures the essence of the band members,” he added.
From a writer who spent countless hours playing with the ‘N Sync dolls as a child, these are bound to be hot items for young 1D fans come Christmas.
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